A Conventional Learning Curve highlights the costs of Trouble (aka "Lessons Learned"). This Trouble is directly related to the manner in which data is handled: inadequate discovery, incomplete analysis, and insufficient use during the Project's Life Cycle.

The 3-POP Learning Curve^™ is a flattened conventional learning curve and results from correctly handling the data by using the 3-POP steps that: identify, integrate, and facilitate.

The detailed steps of 3-POP are listed below:

3-POP provides a repetitive work flow process that ensures all disciplines (G&G, Engr, Business, HSER-IT-Q) within a upstream E&P multi-disciplined project team have a shared ownership of the data used to generate the BOD and the highest level of confidence in the Project's outcome and investment return. 3-POP has been proven in a variety of projects from land to deepwater and across most terrains and environments for Independents, IOCs, & NOCs.

1. IDENTIFY - As the Project Team is finalizing the BOD, E&P Dimensions' Cross- Discipline Integration Analyst^sm (CDIA^sm), works onsite with the team to gain an understanding of the existing Project's BOD and each of its individual members to confirm their contribution to the Project has been integrated into the BOD. After confirming that all project critical, Life Cycle-based data has been identified, then all the pertinent processes, technologies, and practices are reviewed to confirm applicability in the Project's BOD.

2. INTEGRATE - Next the Project team conducts a final review to insure that all pertinent Life Cycle-based data, processes, technologies, and practices have been integrated into the project's BOD. After agreement, the foundational BOD is then integrated into the various Project Operational Procedural Outlines. These will be the basis of detailed procedures later developed and used to conduct the Project's Life Cycle operations. E & P Dimensions' CDIA generates a bullet formatted action item document that details contingencies for areas of potential Trouble and recommended actionable steps to mitigate the same.

3. FACILITATE - Finally, the Project team must transfer the BOD & Procedures to the Operations so as to affect the successful execution of efficient, Integrated Life Cycle based operations. This step is facilitated by the CDIA recommending, and as required, conducting pre-operations reviews with the project multi-disciplined team to confirm proposed operations address the Project's BOD. After concurrence, reviews are conducted with the major service providers to confirm that all aspects of the upcoming operations have been addressed. The CDIA or associates are available to support real-time ops or monitoring.